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GEB 3213 Intro Business Communication

GEB 3213 Intro Business Communication

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Informative Presentation Outline Template (Do not write this heading on your outline)
General Purpose: To inform (You will write the same words on your own outlin)
Specific Purpose: As a result of this presentation, my audience will [complete this statement].
I. Introduction
A. Attention/need step: Gain your audience’s attention by focusing on their needs.
Think about why they came to this event. What can you say that will show them you
understand why they came and that listening to your presentation will benefit them?
(Suggested techniques: An opening question or audience poll; a startling statement or
statistic; a relevant story, picture, or graphic; a demonstration; a quote; or the like.)
B. Professional greeting: Identify yourself, membership with professional
associations, the company you work for, and the position you hold. Establish your
credibility, without being boastful.
C. Purpose and preview: Clearly and concisely state your objective, and preview the
major points (the careers and the features of each) you’ll cover.
II. (Body-Do not write the word “body”) – The body consists of major points you’ll present
and their sub-points (supporting explanations, facts, statistics, and quotes). The number of
major points, sub-points, and possibly sub-sub-points depends on how you organize your
presentation. However, it you wrote about a topic in this section, it must be discussed
below. Do not start new topics not mentioned in this section.
Do not write the word “Body.” Write a complete sentence that encompasses the
three major points below (A,B,C).
A. Major point (1) (e.g., Job description, qualifications, lifestyle requirements, salary,
availability and location, other relevant factors)
1. Sub-point (development/support for the major point)
a. Development/support for the sub-point (parenthetical reference)◆
b. Development/support for the sub-point
2. Sub-point (development/support for the major point)
a. Add however many sub-points (developmental/supporting points) you need to
cover all the areas of the major point.
b. Use just enough words to convey the gist of what you’ll present.
c. Do not write paragraphs in an outline form.

At the end of a point where you’ve presented a fact, cited a statistic, or quoted
someone, I’ll expect to see a parenthetical reference linked to a source
in the reference list.
B. Major point (2) (e.g., Qualifications, lifestyle requirements, salary, availability and
location, other relevant factors. Add as many as you need to fulfill your presentation’s
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purpose; however, remember to limit your scope—see Section 14-2b in the text.)
1. Sub-point (development/support for the major point)
a. If you have sub-points under “a,” use small Arabic numbers as illustrated.
(1)
(2)
b.
(1)
(2)
2. Sub-point (development/support for the major point)
III. Conclusion- This is not a script. Continue the outline formatting.
A. Summarize your key points in an outline format.
B. Leave the audience with a memorable impression of what you communicated
(continuing the outline formatting.
IV. References – Center the word “References on the last page as its own page. Omit the
numbering IV.
Create APA-formatted (parenthetical references) to correspond with the references used to cite
the information sources of your supports. Do not write “Works Cited” or “Bibliography.”
Your sources are APA style.
Outline Reminders
✓ Single space the outline
✓ Check to be sure all the same-level points are parallel. Remember, if you have a 1, you
need a 2; if you have an A, you need a B. If you have a sub-point “a,” you must have a
subpoint “b.”
✓ Check your spelling, grammar, and punctuation, as well as your clarity and conciseness. The
outline should not serve as a script, but should contain concise bullets. Also be sure to cite all
information with parenthetical citations and put quote marks around any information you
directly pulled from a source.

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